Senior Marketing Manager Resume

This free sample resume for a senior marketing manager has an accompanying senior marketing manager sample cover letter to help you put together a winning job application.

Thomas Jones

The Avenue
Wooloowin Qld 4030
Mobile: 0412 123 123
Email: [email protected]

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Summary

Over the past 15 years, I have been employed in account management roles in sales and marketing where I developed an in-depth understanding of all facets of the sales, marketing and the presentation process. I have a proven ability to build new business relationships and new territories, and experience in developing business opportunities within existing client bases.

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Education

 

 

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Employment History

Responsibilities:

• Present product to national buyers
• Populate and submit new release submission forms to major accounts
• Plan and submit sales proposals to all major accounts
• Attend sales ‘work in progress’ meetings and update sales and marketing team of all current account activity
• Communicate required marketing and cooperative funds to marketing team
• Ensure all internal operational documentation kept accurate to enable accurate replication and shipment timelines

Achievements:

• Negotiated a $5 million order for the Kmart January Sale catalogue
• Locked in a national retail promotion with Starstruck Video stores to the value of $1 million
• Secured front-of-store space in Australia-wide Woolworth stores for a Christmas promotion

Responsibilities:

• Source and identify new business and non-traditional revenue streams
• Establish contact and build rapport with national buyers and wholesalers
• Present product to new accounts including all the large retail outlets: Target, Kmart, Aldi, Woolworths, Coles, Harvey Norman, Tandy and Shell

Achievements:

• Secured first ever 12-month space contract with Tandy stores nationally. This was an exclusive arrangement worth approx $1.6 million in gross revenue
• Negotiated exclusive counter bin space at all Shell petrol stations

Responsibilities:

• Present product to national buyers and report sales and contribution to sales director
• Manage a marketing team of three account managers
• Present product on behalf of the company at national buying summits and conferences
• Organise and present marketing training programs to marketing teams throughout Australia

Achievements:

• My team met sales targets consistently over the four years under my leadership
• Achieved sales of $26.5 million (wholesale value) against a budget for the 01/02 financial year
• Negotiated in-store retail space with national video group resulting in sales over a six-month period in excess of 50 000 units
• Negotiated to reduce rebate structure percentage based on costs of business and incremental costs including space and summit sponsorship
• Reduced costs of production of preview discs by suggesting new design and reduction of design timeframe

Responsibilities:

• Manage accounts across all channels
• Work closely with sales planners
• Report sales forecasts to Territory sales director
• Discuss marketing activity across accounts
• Report suggested use of co-operative funds
• Attend and present product to national buying committees at buying summits

Achievements:

• Negotiated a 12-month agreement for front of store retail space within the Home Entertainment group
• Achieved sales target and exceeded target of $15 million in 1997/98 financial year
• Converted stock on hand (dead and slow stock) by analysing sales data, replacing stock with proven titles and increasing revenues
• Reinvigorated entire catalogue using an innovative sales and marketing campaign

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Skills

Category	Name	Proficiency	Yrs Experience	Last Used
General	People Skills	Advanced	4+ yrs	use currently
	Team Player	Advanced	4+ yrs	use currently
	Strong Customer Service	Advanced	4+ yrs	use currently
	Excellent Negotiation Skills	Advanced	4+ yrs	use currently
Sales/Marketing	Solid closure ability	Advanced	4+ yrs	use currently

 

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References

Supplied on request