Double Diploma of Marketing and Communication and Diploma of Business (Business Development)

BSB50620

BSB50120

Location

Online

Study Mode

Online

Outcomes

Brand Manager, Business Development Manager, Business Manager, Communications Manager, Communications Officer, Marketing Manager, Product Marketing Manager

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Qualification

Diploma

Awarded By

College for Adult Learning

Duration

Full-time: approx. 14 months; Part-time: approx. 16-18 months

Start Date

Enquire now for upcoming start dates

Payment Option

Payment plan, Upfront payment

This course meets the Nationally Recognised Training standards. It is listed on the Australian government's National Register for Vocational Education and Training (VET). Studying this course leads to a qualification that's recognised throughout Australia, and lets employers know that you have the right skills for the job.

How Much Will It Cost?

Pay upfront or $57 per week on a flexible payment plan.

Course Rundown

Become a confident business leader with excellent marketing skills with this Double Diploma of Marketing and Communication (BSB50620) and Diploma of Business (Business Development) (BSB50120) qualification from College for Adult Learning. By completing this course you will gain the skills to identify and capitalise on various marketing opportunities and make effective strategic decisions for your organisation. You will develop skills to develop and manage marketing and communication projects such as PR, advertising and social media campaigns, as well as reporting and marketing budget management. In addition, you will develop crucial business leadership skills such as stakeholder management, business communication, risk management and policy development, making you an indispensable asset at all levels in any organisation. You'll learn:

Prepare and deliver market research and consumer trend reports to highlight areas of opportunity for your business
Manage PR, advertising and social media campaigns from briefing to post-campaign reporting
Successfully communicate and manage stakeholders to foster relationships and drive positive business outcomes

Eligibility

The Double Diploma of Marketing and Communication (BSB50620) and Diploma of Business (Business Development) (BSB50120) requires students to meet entry requirements to undertake this course.

To satisfy the entry requirements for this diploma, you must have either completed the following units:

BSBWRT411 – Write complex documents
BSBCMM411 – Make presentations
BSBCRT412 – Articulate, present and debate ideas
BSBMKG433 – Undertake marketing activities
BSBMKG435 – Analyse consumer behaviour
BSBMKG439 – Develop and apply knowledge of communications industry

Have two years equivalent full-time relevant work experience.

You will be required to submit evidence and complete a short eligibility conversation with one of our Learning Coaches.

FAQS

What You’ll Learn

When completing the Double Diploma of Marketing and Communication (BSB50620) and Business (Business Development) (BSB50120) qualification, you may study the following units:

BSBXCM501 – Lead communication in the workplace
BSBOPS501 – Manage business resources
BSBSUS511 – Develop workplace policies and procedures for sustainability
BSBPMG430 – Undertake project work
BSBTWK401 – Build and maintain business relationships
BSBCRT511 – Develop critical thinking in others
BSBOPS504 – Manage business risk
BSBFIN501 – Manage budgets and financial plans
BSBMKG541 – Identify and evaluate marketing opportunities
BSBMKG542 – Establish and monitor the marketing mix
BSBMKG552 – Design and develop marketing communication plans
BSBMKG555 – Write persuasive copy
SIRXMKT006 – Develop a social media strategy
BSBMKG550 – Promote products and services to international markets
BSBMKG545 – Conduct marketing audits

Why study with College for Adult Learning

From building and construction to HR, business management, logistics and more – the College for Adult Learning (CAL) can get you qualified in it all!

The friendly and experienced team at CAL will take the time to understand your existing skills and set you on a learning path that is tailored specifically for you, helping you to achieve your goals faster. All courses are designed in house with one purpose in mind, your success!

Get the right skills, build your confidence and turn theory into practice when you study with The College for Adult Learning.

Student Support

Feel like you’re truly cared for at the College for Adult Learning! Here, their friendly team will tailor their support services to cater to YOUR needs. Be teamed with a Student Success Advisor who will work closely with you to help get you the best outcomes. Recent HR graduate Fiona states “I know that if I need support it was available ...the feedback was incredible, very attentive! She spent a lot of time taking me through things that I may have missed.” When you study with CAL, you’ll be supported by our Real Outcomes Guarantee, ensuring you get real-world results from your studies - not just a piece of paper. CAL promise to give you all the resources we can to help you achieve your goal, whether that’s to upskill, refocus your career, or get that promotion.

Where Will It Lead Me?

Where it will lead me

The Double Diploma of Marketing and Communication (BSB50620) and Business (Business Development) (BSB50120) will make you a qualified and confident leader with a combination of essential marketing and business development skills, and you’ll be prepared to take on marketing and business development roles in any industry.

You’ll be able to manage marketing operations from evaluating marketing opportunities to post-campaign reporting and analysis, ensuring your team and the wider business are hitting targets and driving growth.

Additionally, you’ll be able to identify business development opportunities and drive decision making required to take advantage of those and drive your organisation’s success.

Product Marketing Manager