Communications Courses

Marketing techniques develop and change according to their purpose and context. With this BSB40820 Certificate IV in Marketing and Communication qualification from Upskilled, you can get up-to-date knowledge and the confidence to apply bespoke marketing solutions.

The course covers public relations and marketing, with the key skills ranging from presenting products to analysing markets and consumer behaviours and building client relationships. Studying these components online will help you get your foot in the door as a professional marketer, with skills that will be relevant across many industries. The course will teach you industry-essential skills such as how to analyse consumer behaviour, how to develop and apply knowledge of communications industry, how to apply business risk management processes, how to articulate, present and debate ideas and how to promote products and services, amongst others.

By the end of the course you will be ready to take on the exciting world of marketing and consumer communications, and start an interesting and rewarding career.

Social media marketers are in high demand and businesses everyone are quickly recognising its influence! Tap into the power of social media for your business with this 10904NAT Diploma of Social Media Marketing delivered online by Open Colleges.

From Facebook and LinkedIn to Snapchat and Instagram, you will learn how to devise a social media plan for a range of mediums, and utilise tools such as email marketing and effective content to build your own personal brand.

This online course was created by industry leaders… We’re talking members of Forbes’ Top 50 global social media experts! You’ll get taken through social media network strategy, how to create engaging and effective marketing content, and master the art of creating your own personal brand on social media.

You will also learn how to use email marketing in your workplace, plus have the opportunity to set up and manage social media accounts across a number of channels, meaning you’ll graduate with an impressive portfolio showcasing your abilities and the cutting edge skills to succeed in the dynamic field of social media marketing.

Each student will receive a free 12 month student membership to the Australian Marketing Institute (AMI), the industry peak body for marketing professionals in Australia.

PLEASE NOTE – Open Colleges is a privately-run RTO, not government-run like a TAFE, so they cannot offer government funding. Please check eligibility requirements before beginning an enrollment with Open Colleges.

The 10904NAT Diploma of Social Media Marketing from Upskilled provides a comprehensive overview of skills and strategies used in social media marketing, and is aimed at anyone wishing to start working in the field.

Material covered in the course includes marketing strategies, audience identification, content marketing, email marketing, social media platforms, budgeting and planning, providing you with a skill set that’s up to date and in demand. By the end of the course you will have fully mastered all the essential skills such as how to plan conduct and optimise organic social media marketing, how to design and develop marketing communication plans, how to develop an effective social media strategy, amongst others.

This course is delivered entirely online by Upskilled, allowing you the flexibility to study from home and pace your learning to suit your schedule.

Service Designers aim to create seamless and efficient service experiences. They holistically look at multichannel customer interactions with your brand. This also involves organising behind-the-scenes resources that enable your service to be delivered – your employees, processes and systems.

This intensive, 100% online Service Design: Elevate course from Academy Xi prepares students to understand, refine and create services, and deliver a thoughtful brand experience. You’ll learn how to use essential service design methods, tools and techniques to create a new service experience, or improve an existing one. You’ll also learn how to conduct industry research; create customer journeys, experience maps and service blueprints; and develop effective and powerful pitches and presentations.

Each week focuses on new techniques and tools that can be applied in existing positions or used to begin a new career. You will complete a portfolio project, gain real-world experience and emerge ready to apply service design principles across a range of industries and disciplines.

This Service Design: Elevate course is ideal for professionals including but not limited to:

• Anyone working in a service-oriented role like customer service, financial services, public service, etc. who wants to make better use of their organisation’s resources and improve service delivery
• Professionals working in adjacent disciplines like UX, CX or Business Design and looking to expand their skill set and boost career prospects
• Entrepreneurs and small business owners who want to set their business apart by offering exceptional service delivery
• Anyone who wants to learn practical Service Design skills that they can apply right away

 

This Product Management: Elevate course from Academy Xi helps students develop the strategic mindset needed for successful physical and digital product management.

Complement your existing professional expertise and boost your career with in-demand skills in Product Management.

Product Managers are amongst the highest paid roles in the tech industry. Integral to an organisation’s success, the demand for skilled Product Managers is exponential, with thousands of roles available in any given month.

This online course will equip you with the latest frameworks and techniques so you can be a strong all-rounder, able to understand users and market, define and articulate a product vision, simplify and prioritise the design phase, execute and optimise the launch and its results.

Studying part-time for 10 weeks, you’ll learn the analytical skills, optimisation techniques and data analysis testing that helps you to know and understand customers better. You’ll discover how to drive the vision for products, increase revenue, and lead and negotiate strategic discussions.

By the time you’ve completed the course, you’ll have a thorough understanding of product management, including how to launch, test and build a successful and financially viable product and accompanying business model.

This course is ideal for:

• Anyone looking to enrich their career in a mentor-led course, with convenient live video sessions, held after working hours
• Anyone looking for a practical course where they can develop a project/portfolio, delivered to scheduled deadlines and in line with industry-standards

The world runs on social media these days – and whether you’re an entrepreneur or a company marketing professional, you need to know the ins and outs of the online sphere! Luckily, the 10904NAT Diploma of Social Media Marketing from Australian Institute of Management (AIM) Education and Training is here to help you succeed in the world of social.

This comprehensive online diploma is Australia’s only nationally recognised formal qualification for social media marketing professionals. Throughout the course, you’ll learn everything you need to know about creating great content, nailing your company’s image and branding, and converting likes, comments and views into customers and clients. Focusing primarily on the big social media players (Facebook, Instagram, Twitter, YouTube and LinkedIn), you’ll discover how to implement savvy, successful social media marketing strategies across a variety of platforms.

Over 12 months of online study, you’ll complete nine comprehensive course units developed by global leaders in social media, which draw on real-world examples and case studies to prepare you for all the challenges the social world may throw your way. You’ll graduate with the skills and knowledge you need to seek out specialist roles in one of the world’s largest and fastest-growing sectors. So why wait? Dive in and start your brand-new career path today!

This course is delivered 100% online, requires roughly 12 hours of study per week and can be completed in 12-18 months.

Are you an aspiring growth marketer? The Growth Marketing Professional course from Lumify Learn has a focus on digital marketing skills and includes valued and globally recognised certifications from the Digital Marketing Institute (DMI) and Google, the undisputed market leader in digital advertising.

This course will take 3 months to complete (with no prerequisites), and will help you develop in-demand skills, positioning you for a rewarding career in marketing.

Marketing drives business growth, and the Growth Marketing Professional course will equip you with the knowledge and skills to contribute to business success. Gain theoretical knowledge and practical know-how to run successful growth marketing programs using the latest tools, plus the ability to analyse and optimise campaign performance.

This course covers all the fundamentals including quantitative and analytical skills, technical skills, qualitative research, copywriting, storytelling, channel acquisition and program management to make you a master of growth. You’ll also learn about customer success, front end development and marketing automation to help you become a complete growth hacker.

 

If you’re looking to grow your skill set in graphic design and stand out professionally, this course offers your first career step! Study the Graphic Design: Elevate course from Academy Xi and get equipped with the concepts, mindset, and practical experience required to design slick visual assets and thrive in this rewarding field.

Available 100% online for you to study at your own pace and convenience, this course is designed for students seeking to understand the core concepts, techniques, and tools of graphic design. Study the core principles of design, understand the application of human-centered design, build a toolkit of practical techniques to convey visual messages, design collateral that cuts through, and drive innovative visual communication through experimentation and testing. You’ll complete this course with practical new skills and an industry-standard portfolio of your work – all from the comfort of your own home.

Companies across all industries are constantly on the hunt for people with Graphic Design skills to help them craft innovative assets that build brand differentiation and elicit emotional connections with target audiences. Give yourself an edge over the rest with the Graphic Design: Elevate course from Academy Xi.

You will need to invest 60-80 hours over a six-month period and will also get access to an exclusive Digital Skills Masterclass webinar program to learn critical digital skills from industry experts, grow your network and get advice from graduates now working in the field.

 

 

 

You’re a strong communicator who likes solving problems. Turn your skills into a rewarding new career in business with this online BSB30120 Certificate III in Business (Customer Engagement) qualification from Foundation Education.

Designed for students with no prior professional or academic experience, this nationally recognised qualification provides a pathway to a professional career in business. In this course, you’ll build the skills, knowledge and experience required to seek work as as a customer service professional — helping solve problems and keeping customers happy.

You’ll learn how to deliver great customer service; how to evaluate and improve your own performance; how to manage complaints; how to market your organisation’s skills; and how to develop strong business relationships.

Delivered entirely online, this course is flexible to suit your lifestyle. With project-based assessments, you’ll graduate with the skills and real-world experience required to seek work in the exciting and dynamic field of customer service. If you’re looking for a career where your skills can make a difference in people’s lives, this course provides a pathway to meaningful work in business customer service.

Please note: This is a fee-for-service program.

This fantastic Diploma of Marketing and Communication (BSB50620) course from College for Adult Learning will prepare you to successfully manage a wide variety of processes across marketing and communications and excel in the field.

You will gain crucial skills in end-to-end marketing project management, public relations, digital and social media and budget management.

You will gain key skills to make strategic business decisions and confidence required to take on senior marketing management roles within any organisation.

Learn how to:

• Prepare and deliver market research and consumer trend reports highlighting areas or opportunity and risk
• Design and develop marketing communication plans across multiple channels
• Manage PR, social and digital media campaigns from briefing to post-campaign reporting

Become a confident business leader with excellent marketing skills with this Double Diploma of Marketing and Communication (BSB50620) and Diploma of Business (Business Development) (BSB50120) qualification from College for Adult Learning.

By completing this course you will gain the skills to identify and capitalise on various marketing opportunities and make effective strategic decisions for your organisation.

You will develop skills to develop and manage marketing and communication projects such as PR, advertising and social media campaigns, as well as reporting and marketing budget management.

In addition, you will develop crucial business leadership skills such as stakeholder management, business communication, risk management and policy development, making you an indispensable asset at all levels in any organisation.

You’ll learn:

• Prepare and deliver market research and consumer trend reports to highlight areas of opportunity for your business
• Manage PR, advertising and social media campaigns from briefing to post-campaign reporting
• Successfully communicate and manage stakeholders to foster relationships and drive positive business outcomes

Whether you’re in the early stage of a marketing career or you’re an experienced marketer wanting to upskill in the tools and strategies of digital marketing, the Master of Digital Marketing from UTS Online covers it all.

The 100% online course designed with industry leaders is created for data-driven and strategic marketing professionals who want to excel at the digital skills of today and prepare for future change.

During your studies, you’ll build future focused skills required for the industry’s continual changes. Cover analytics and technology, how to be an effective leader and decision-maker for innovative digital marketing solutions, develop a deep understanding of digital, build analytical and behavioural understanding of customers, plus much more.

Digital technologies have changed the way we work, communicate and live. Become a specialist in the field and gain valuable skills with the Graduate Certificate in Digital Marketing from UTS Online.

This course was designed with industry leaders to ensure you build skills that’ll withstand the ever-changing nature of digital marketing. Students with a background in marketing who want to upskill to be confident in data-driven marketing and learn how technology shapes consumer behaviours and branding in a digital world will be ideal for this course.

Learn from best in class digital marketers on how to lead teams and develop effective strategy, by combining contemporary digital skills with the human skills needed to adapt to the future of marketing.

Delivered 100% online, with part-time study, this course enables you to work full-time while attaining the digital marketing skills to accelerate your career.

Build the specialist skills and knowledge you’ll need to take a significant next step in your career with the Graduate Certificate in Marketing and Digital Strategy from UTS Online.

Designed for those who want to develop core marketing capabilities to become adaptive marketing professionals and prepare for the future of digital marketing, this course will give you the foundational skills and knowledge to drive marketing strategies.

Created with industry leaders, this 100% online course will allow you to develop an understanding of core, contemporary marketing concepts to give you the confidence to apply new theories and frameworks to your everyday practice.

The Double Certificate IV Entrepreneurship and New Business (BSB40320) plus Marketing and Communication (BSB40820) from College for Adult Learning is perfect for those currently operating or looking to launch a small business. With a strategic combination of essential business and marketing skills, you will have the tools to take your business to the next level and succeed in today’s competitive market. In the Entrepreneurship and New Business course, you’ll learn key operational skills to launch and run your new small business, from developing business plans to finance and risk management.

You’ll learn how to:

• Gain skills in financial planning to understand new business financial position
• Develop key marketing skills to promote products and services
• Increase your skills in developing business plans and business proposals to achieve stakeholder buy-in

The online Graduate Certificate in Analytics at UNSW is designed for those who see the growing number and diversity of employment opportunities where data analytical capabilities are required and where premium salaries are being offered.

Courses are delivered online in seven-week intensive blocks, which means you could graduate with a Graduate Certificate in Analytics in as little as 8 months.

The Graduate Certificate provides you with the skills employers demand, in a fast-tracked model, plus gives you a pathway to study the Graduate Diploma in Analytics and the Master of Analytics.  

The Diploma of Social Media Marketing (10904NAT) from College for Adult Learning will give you the essential skills you need to successfully develop your social media strategy and online presence.

With this course, you’ll strengthen your ability to create a consistent brand identity and produce and publish high-converting content to all the right channels to drive traffic to your website.

You’ll gain valuable social media marketing skills to generate website traffic from your social channels, and convert them into paying customers.

This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.

You’ll learn skills in:

• Developing social media strategies by identifying your audience and choosing the right channels for your purpose.
• Establishing both organic and paid social media presence to increase brand reach and engagement.
• Planing, implementation and how to manage conversion strategies, including copywriting, web asset development, retargeting and email marketing.

The Dual Diploma of Social Media Marketing (10904NAT) and Certificate IV in Entrepreneurship and New Business (BSB40320) from College for Adult Learning is perfect for those wanting to gain essential social media skills to boost brand awareness and business growth.

With a strategic combination of essential business and social media marketing skills, you’ll have the tools to successfully position your business online.

In the Social Media Marketing Diploma, you’ll develop key social media marketing skills to increase your social presence, generate website traffic, and convert them into paying customers.

This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.

You’ll learn skills in:

• Developing social media strategies by identifying your audience and choosing the right channels for your purpose.
• Establishing both an organic and paid social media presence to increase brand reach and engagement.
• Developing business plans and business proposals to achieve stakeholder buy-in.
• Establishing skills in legal and risk management for new business ventures to ensure the business is prepared for possible challenges.

The Double Diploma of Social Media Marketing (10904NAT) and Marketing and Communication (BSB50620) from College for Adult Learning, is perfect for those looking to equip themselves with both essential social media and marketing skills.

You’ll develop high-level management skills to create marketing plans and strategies, with the hands-on skills to write persuasive content and seek new opportunities to advance your business.

In addition to essential marketing skills, you’ll learn key social media skills to increase your online presence both organically and with paid strategies, build your brand identity on social channels and drive users to your website to become paying customers.

This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.

You’ll learn how to:

• Identify, evaluate and take advantage of marketing opportunities by analysing market data.
• Develop social media strategies by identifying your audience, choosing the right channels for your purpose.
• Establish organic and paid social media presence to increase brand reach.
• Plan, implement and manage conversion strategies, including copywriting, web asset development, retargeting and email marketing.